Ideas

Books, research and writing

Two practitioner frameworks, free to download, research published in 2026, and writing on manufacturing, distribution and commercial growth.

Books

Cover of The Manufacturing-to-Market Framework

Book · 2023–24 · Free PDF · 61 pages

The Manufacturing-to-Market Framework

Connecting Production, Distribution and Commercial Growth

Manufacturers lose growth in the gaps between three engines: Manufacturing, Movement and Market. Across ten chapters the book covers demand-driven production, distribution strategy, market signals, a digital backbone for real-time data and shared governance, closing with a four-stage maturity model.

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Cover of The D2C Excellence Framework

Book · Free PDF · 73 pages

The D2C Excellence Framework

How Modern Brands Scale, Compete and Win Direct-to-Consumer

A ten-chapter guide to running direct-to-consumer as a full operating model, built on five pillars: Customer-Centric Strategy, Omnichannel Commerce, Operational Agility, Data Mastery, and Velocity & Scale. It ends with a maturity checklist.

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Published research · 2026

American Journal of Industrial and Business Management

Portfolio Recovery Asymmetry in Nominal Sales: A Representativeness Audit of Pak Elektron Limited, Pakistan

Vol. 16, Issue 10 · pp. 1425–1443 · 20 October 2026

Why total sales can climb back above a baseline while parts of the product portfolio stay below it, and a diagnostic for measuring that gap, applied to a listed manufacturer’s 2022–2025 category sales.

DOI 10.4236/ajibm.2026.1610069 · CC BY 4.0

The American Journal of Interdisciplinary Innovations and Research

Building High-Performance Distribution Ecosystems: A Secondary-Data Study of Distributed Adaptive Capacity

Vol. 8, Issue 10 · pp. 9–28 · 3 October 2026

Why distribution partners can receive timely information yet still fail to act on it in time, and a framework for how information becomes coordinated action across organisations.

DOI 10.37547/tajiir/Volume08Issue10-02 · CC BY 4.0

International Journal of Research in Commerce and Management Studies

Artificial Intelligence in Commercial Decision-Making: A Critical Integrative Review and Contextual-Fit Framework for Manufacturing

Vol. 8, No. 5 · pp. 457–499 · September–October 2026

When evidence about AI from other sectors can be trusted for manufacturing decisions on revenue, suppliers, working capital and capacity, organised in the Manufacturing AI Decision-Fit (MAIDF) framework.

DOI 10.38193/IJRCMS.2026.8531

Features & press